Think & Play

Thoughtplay is the creative team behind various popular websites and other projects. At this blog we give away bright ideas regularly, and comment on interesting trends both online and off. The thought channel is for more business-related trends, play looks at entertainment and leisure, and thoughtplay introduces our own creative ideas, as well as news about our projects.

Pointed travel discoveries | 050207

We're keen psychogeographers at Thoughtplay, and heartily recommend The Lonely Planet Guide to Experimental Travel. It was there that we came across the wonderful idea that is Yellow Arrow.

The idea is that you place a yellow arrow sticker somewhere, eg on a lamppost, pointing to a place that interests you, and you register some text to associate with it. People spotting the arrow can then send an SMS to the code on the arrow and receive what you wrote. Sadly the site doesn't seem to have posted any news since 2005, and the most recent arrow registration we could find was September 2006, but it deserves a new boost. A great way to get a different view of the place - maybe they should integrate with OpenStreetMap.

Categories: play

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